Privacy Policy
How we collect, use, and protect your information
Last updated: January 22, 2026
Introduction
WellPlated is owned and operated by WELL PLATED INC.
Well Plated, Inc. (“WellPlated,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services (collectively, the “Service”).
Please read this Privacy Policy carefully. By using the Service, you agree to the collection and use of information in accordance with this policy.
Information We Collect
We may collect the following types of information:
Personal Information
- Account Information: Name, email address, and password when you create an account
- Phone Number: If you opt-in to SMS meal logging, we collect and verify your mobile phone number
- Profile Information: Optional information you choose to provide, such as pronouns, gender identity, or caregiver relationship details.
Health and Nutrition Information
- Photos of meals you submit
- Descriptions of food and meals
- Nutritional information and meal logs
- Messages and communications you exchange within the Service
Communications
The Service includes in-app messaging that allows you to communicate with your provider, caregiver, and Recovery Assistant. Messages exchanged through the Service are collected and stored to support communication, care coordination, and to help identify support needs and provide appropriate guidance.
If you choose to use SMS meal logging, we collect the text messages and images you send to our service number to log your meals. These messages may also be used to support meal logging, identify support needs, and provide relevant guidance or recommendations.
Usage Information
We automatically collect certain information about your device and use of the Service, including device type, operating system, and app usage patterns.
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our Service
- Process and organize meal logs based on photos and descriptions
- Send SMS messages related to meal logging (if you opt-in)
- Communicate with you about your account and the Service
- Analyze usage patterns to improve user experience
- Protect against unauthorized access and ensure security
- Comply with legal obligations
How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
Service Providers
We work with third-party service providers who assist us in operating the Service:
- Twilio: Processes SMS messages for our text-based meal logging feature
- OpenAI: Provides AI-assisted meal analysis and nutrition insights
- Supabase: Provides secure database and authentication services
- Vercel: Hosts our web services
These providers are contractually obligated to protect your information and may only use it to provide services to us.
Healthcare Providers
If you are connected with a healthcare provider or caregiver through WellPlated, your meal logs and related information may be shared with them to support your care. You control these connections through your account settings. You can change or remove connections at any time.
Legal Requirements
We may disclose your information if required by law, legal process, or government request, or to protect the rights, property, or safety of WellPlated, our users, or others.
Data Security
We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Secure authentication and access controls
- Regular security assessments
- Limited employee access to personal data
However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.
Data Retention
We retain your information for as long as your account is active or as needed to provide you with the Service. You may request deletion of your account and associated data at any time. Some information may be retained as required by law or for legitimate operational and legal purposes.
Your Rights and Choices
You have the following rights regarding your information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your account and personal data
- Opt-out of SMS: Reply STOP to any SMS message or disable SMS meal logging in your settings
- Withdraw Consent: Withdraw consent for data processing where applicable
To exercise these rights, contact us at privacy@wellplated.health.
SMS Messaging
If you opt-in to SMS meal logging, please note:
- Message frequency varies based on your usage
- Message and data rates may apply
- Reply STOP to unsubscribe at any time
- Reply HELP for assistance
For more information about our SMS consent process, see our SMS Consent page.
Children's Privacy
The Service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn we have collected such information, we will delete it promptly.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. You are advised to review this Privacy Policy periodically for any changes.
Contact Information
Well Plated, Inc.
Email: privacy@wellplated.health